Lifestyle is described as “a way of life of an individual, group, community, or a culture that reflects respective values, attitudes, world view or viewpoint.”Lifestyle can also be defined as the interests and opinions,
History of Lifestyle
The concept “lifestyle” was first propounded in a book “The Case of Miss R.” by Austrian psychologist Alfred Adler in 1929. In his book Alfred Adler proposed that lifestyle is “a person’s basic character as established early in childhood.” However, lifestyle as “a way of life or the style of living” was not documented until 1960. Today, the meaning of lifestyle is not just “a way of life or the style of living,” it is a metric to determine tangible and intangible factors. Tangible factors are related to the demographic variables (demography of a community or an individual), where as intangible factors are the variables like values, preferences, behaviour, and viewpoint. Lifestyle of a person is the way he lives and perceptions he holds. Things like education, income, religion, politics, relationship, location shape up a lifestyle of a person or community.
An individual’s lifestyle is not limited to just himself, or his close circle, it can even pass into generations. For example, children will always adopt their parents’ lifestyle. They are likely to do what their parents have done, they are likely to believe what their parents have believed.
Meaning of Lifestyle
The way of life, interests, behavior, viewpoints, and preferences are entirely different between the people living in rural areas and urban areas. Even within the rural or urban space, these metrics differ according to the neighborhood where the person is living or his/her income, education, and upbringing. Geography, culture, and environment are very important metrics while determining the lifestyle of a person or community. People living in coastal areas have an entirely different lifestyle compared to the people living in the Himalayas. Therefore, lifestyle is an identity, cultural symbol, behavioral inclination, preferences, and viewpoint of a person or community. Sometimes
Lifestyle defines social position
Since the early time, discussion on lifestyle, by and large, has been focused on the analysis of
Lifestyles define perception
When Alfred Adler conceptualized lifestyle, he was
The later discussions on lifestyle primarily focus on consumer
Today, lifestyle is primarily defined by businesses and media. A company launches a new mobile phone and it promotes the handset as
Media constantly feeds us what we should eat, what we should wear, where we should go, what we should do. Media shapes up our lifestyle.